Student Housing Business

SEP-OCT 2018

Student Housing Business is the voice of the student housing industry.

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FITNESS EQUIPMENT StudentHousingBusiness.com September/October 2018 77 "We're really starting to design and program a lot of outdoor fitness space that is in close proximity to the main gym so that people can use it in partnership with their indoor workouts as weather per- mits," says Grant Moyer, president of Momentum Fitness Solutions. "We've been doing a lot of these types of fitness spaces in the South and the West where the weather is conducive to that sort of indoor/ outdoor training." Creating a successful gym space doesn't stop at the design phase. Maintenance is paramount to cre- ating a space that students want to use and come back to. "You want to make sure you are appeal- ing to the five senses: touch, smell, sight, taste and sound," says Win- kelmann of Peak Campus. "It's important to make sure the equipment is well-kept and clean — many times a service contract with a fitness provider can help with this," he continues. "You need to ensure the space smells pleasant with neutral air fresheners in key places. The fitness center should also be organized with purpose and painted with colors that both reflect your brand and aid in uplift- ing the mood for students." Homestead U has begun utiliz- ing living walls — or walls that are partially or fully covered with greenery — and charcoal-infused gym flooring to increase odor con- trol and bring harmony to the sens- es, according to Thompson. Certain fitness providers even offer services that alert you when equipment needs maintenance. "Once your fitness center is up and running, the most important thing is to keep it operating smooth- ly and efficiently," says Chad Cochran, national sales manager at fitness equipment provider Life Fitness. "Your residents come in for the convenience of a great workout and the last thing they want to see is an 'out of order' sign," he continues. "Some fitness providers offer options where you can easily set up a preventive maintenance schedule that reminds you when to complete maintenance tasks and alerts you when it's time to inspect belts or rotate equipment." The importance of a well-kept and inviting gym will continue to grow with the generation of new students coming onto campuses nationwide, so its important to begin caring for your fitness spaces now. "Generation Z is a group of proactive participants focused on health and wellness," says Win- kelmann of Peak Campus. "Exer- cise is a key stress management technique, and is central to how Generation Z manages a variety of health concerns. The key here is to plan ahead of time and build- in a fitness center refresh within your capital budget every three to five years. This will ensure that you are staying competitive with new product that is bound to come online." SHB

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